Tuesday, May 14, 2019
Management strategic Term Paper Example | Topics and Well Written Essays - 500 words
Management strategic - Term Paper ExampleRetail coffee, European apparel, European barmy and snacks, U.S. meat snacks, European meats and Sara Lee branded apparel. Another significant decision taken parallel was to stagger off the branded apparel business as Hanesbrands rather than selling it. This decision generated good specie flows for Sara Lee.After the retrenchment, Sara Lee Corporation took several strategic decisions to increase its sales and profits continuously. Quantitative goals were intractable for sales and profitability. For achieving these goals, the company decided to focus on three competitive capabilities. The first was to focus on customer needs and satisfaction. The second was to have appropriate category management to win new accounts or customers. The third was to focus on operational excellence through lean manufacturing and centralized purchasing.In extension to these capabilities, the company decided to develop a revised three variant organizational str ucture harmonize to customer types. These three divisions were Sara Lee food and beverage division, Sara lee Foodservice division and Sara Lee international division. This division was done in order to better realize the organizational
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